Desinformatie

Beleidsdetails

WIJZIGINGENLOGBOEK
Uitleg van beleid
Desinformatie verschilt van andere soorten taalgebruik die in onze richtlijnen voor de community worden behandeld, omdat er geen manier is om een uitgebreide lijst te formuleren van wat verboden is. Bij bijvoorbeeld expliciet geweld of haatdragend gedrag specificeert ons beleid de content die we verbieden, en zelfs personen die het niet eens zijn met dat beleid kunnen het volgen. Met desinformatie kunnen we echter niet een dergelijke richtlijn geven. De wereld verandert voortdurend en wat het ene moment waar is, is het volgende moment misschien niet waar. Mensen hebben ook een verschillende mate van informatie over de wereld om hen heen en kunnen geloven dat iets waar is terwijl dat niet zo is. Een beleid dat eenvoudigweg desinformatie verbiedt, zou geen nuttige kennisgeving bieden aan de mensen die onze services gebruiken en zou niet afdwingbaar zijn, omdat we geen perfecte toegang tot informatie hebben.
In plaats daarvan articuleert ons beleid verschillende categorieën desinformatie en probeert het duidelijke richtlijnen te geven over hoe we dat taalgebruik behandelen wanneer we dit zien. Voor elke categorie weerspiegelt onze aanpak onze poging om onze waarden van expressie, veiligheid, waardigheid, authenticiteit en privacy in evenwicht te brengen.
We verwijderen desinformatie wanneer deze waarschijnlijk rechtstreeks bijdraagt aan het risico op dreigende lichamelijke schade. We verwijderen ook content die waarschijnlijk rechtstreeks bijdraagt aan hinder van het functioneren van politieke processen. Bij het bepalen van wat desinformatie in deze categorieën is, werken we samen met onafhankelijke experts die over kennis en expertise beschikken om de waarheid van de content te beoordelen en om te beoordelen of deze waarschijnlijk rechtstreeks bijdraagt aan het risico op dreigende schade. Dit omvat bijvoorbeeld de samenwerking met mensenrechtenorganisaties die ter plaatse aanwezig zijn in een land om de waarheid van een gerucht over een burgerconflict te bepalen.
Voor alle andere desinformatie richten we ons op het verminderen van de prevalentie ervan of het creëren van een omgeving die een productieve dialoog bevordert. We weten dat mensen desinformatie vaak op onschuldige manieren gebruiken, zoals om een punt te overdrijven ('Dit team heeft de slechtste staat van dienst in de geschiedenis van de sport!') of in humor of satire ('Mijn man heeft net de prijs Echtgenoot van het Jaar gewonnen.') Ze kunnen hun ervaring ook delen via verhalen die onnauwkeurigheden bevatten. In sommige gevallen delen mensen diepgewortelde persoonlijke meningen die anderen als vals beschouwen of delen ze informatie waarvan zij denken dat deze waar is, maar die anderen beschouwen als onvolledig of misleidend.
We weten dat dergelijke taal veel wordt gebruikt en richten ons erop om gebruikers nuttige informatie te bieden als er potentieel sprake kan zijn van misleidende of verwarrende content. Als onderdeel van die inspanningen werken we buiten de Verenigde Staten in veel delen van de wereld samen met externe organisaties die feiten checken om de nauwkeurigheid van de meest virale content op onze platformen te beoordelen (zie hier en hier voor onze aanpak in de Verenigde Staten). Beginnend in de Verenigde Staten kunnen mensen met het programma Communitynotities meer context toevoegen aan berichten op Facebook, Instagram en Threads die mogelijk misleidend of verwarrend zijn (zie hier). We bieden ook middelen om de media- en digitale geletterdheid te vergroten, zodat mensen zelf kunnen beslissen wat ze lezen, vertrouwen en delen. We vereisen dat mensen het bekendmaken, via onze AI-bekendmakingstools, wanneer ze organische content plaatsen met fotorealistische video of realistisch klinkende audio die digitaal gemaakt of bewerkt is, en we kunnen boetes toepassen als dit niet gebeurt. We kunnen ook een label toevoegen aan bepaalde digitaal gemaakte of bewerkte content die een bijzonder groot risico vormt op het misleiden van mensen met betrekking tot een kwestie van openbaar belang.
Ten slotte verbieden we content en gedrag op andere gebieden die vaak overlappen met de verspreiding van desinformatie. Onze richtlijnen voor de community verbieden bijvoorbeeld nepaccounts, fraude en gecoördineerd niet-authentiek gedrag.
Naarmate online en offline omgevingen veranderen en evolueren, zullen we dit beleid blijven ontwikkelen. Accounts die herhaaldelijk de onderstaande desinformatie delen, kunnen, naast dat er handhavingsmaatregelen tegen hun content kunnen worden genomen in overeenstemming met dit beleid, een verminderde distributie of beperkingen van hun mogelijkheden om te adverteren krijgen of kunnen van onze platformen worden verwijderd. Meer informatie over wat er gebeurt als Meta content verwijdert, vind je hier.
Richtlijnen
Desinformatie die we verwijderen:
We verwijderen de volgende typen desinformatie:
I. Lichamelijke schade of geweld
We verwijderen desinformatie of niet-verifieerbare geruchten waarvan deskundige partners hebben vastgesteld dat ze waarschijnlijk rechtstreeks bijdragen aan een risico op dreigend geweld of lichamelijke schade aan mensen. We definiëren desinformatie als content met een bewering waarvan wordt vastgesteld dat deze onjuist is door een gezaghebbende derde partij. We definiëren een niet-verifieerbaar gerucht als een bewering waarvan de deskundige partners bevestigen dat de bron extreem moeilijk of onmogelijk is te traceren, waarvoor gezaghebbende bronnen ontbreken, waarbij niet genoeg specificiteit is om de bewering te ontkrachten, of waarbij de bewering te ongeloofwaardig of te irrationeel is om te worden geloofd.
We weten dat desinformatie die goedaardig lijkt, in een specifieke context soms kan bijdragen aan een risico op offline schade, waaronder bedreigingen met geweld die kunnen bijdragen aan een verhoogd risico op overlijden, ernstige verwonding of andere lichamelijke schade. We werken samen met een wereldwijd netwerk van niet-gouvernementele organisaties (ngo's), non-profitorganisaties, humanitaire organisaties en internationale organisaties die expertise hebben in deze lokale dynamiek.
In landen waarvoor een verhoogd risico op maatschappelijk geweld geldt, werken we proactief samen met lokale partners om inzicht te krijgen in welke onjuiste beweringen rechtstreeks kunnen bijdragen aan een risico op directe lichamelijke schade. We werken er vervolgens aan om content met dergelijke beweringen op ons platform te identificeren en verwijderen. Zo kunnen we samen met lokale experts niet-gerelateerde media verwijderen waarin op onjuiste wijze wordt beweerd dat er geweldsincidenten, slachtoffers of veroorzakers van geweld, wapens of militaire uitrusting worden getoond.
II. Gevaarlijke desinformatie over gezondheid
We overleggen met toonaangevende gezondheidsorganisaties om desinformatie over gezondheid te identificeren die mogelijk rechtstreeks bijdraagt aan dreigende schade aan de volksgezondheid en veiligheid. De schadelijke desinformatie over gezondheid die we verwijderen, omvat het volgende:
  • Desinformatie over vaccinaties. We verwijderen desinformatie in de eerste plaats over vaccinaties wanneer autoriteiten voor volksgezondheid concluderen dat de informatie onjuist is en waarschijnlijk rechtstreeks kan bijdragen aan dreigende afwijzingen van vaccinaties. Deze omvatten:
    • Vaccins veroorzaken autisme (bijvoorbeeld: 'Door de verhoging van het aantal vaccinaties hebben zoveel kinderen tegenwoordig autisme'.)
    • Vaccins veroorzaken wiegendood (bijvoorbeeld: 'Weet je niet dat vaccins wiegendood veroorzaken?'
    • Vaccins veroorzaken de ziekte waartegen ze moeten beschermen of zorgen ervoor dat de persoon die het vaccin krijgt vatbaarder is om de ziekte te krijgen (bijvoorbeeld: 'Als je je laat vaccineren, is de kans groter dat je de ziekte krijgt omdat er een stam van de ziekte in zit. Kijk uit!')
    • Vaccins of de bestanddelen ervan zijn dodelijk, giftig, schadelijk of gevaarlijk (bijvoorbeeld: 'Natuurlijk kun je je laten vaccineren, als je het niet erg vindt om gif in je lijf te stoppen'.)
    • Natuurlijke immuniteit is veiliger dan door een vaccin verworven immuniteit (bijvoorbeeld: 'Het is veiliger om de ziekte te krijgen dan je te laten vaccineren'.)
    • Het is gevaarlijk om binnen korte tijd meerdere vaccins te krijgen, ook als die timing medisch is aanbevolen (bijvoorbeeld: 'Laat je nooit vaccineren met meer dan één vaccin tegelijk, dat is gevaarlijk. Het maakt me niet uit wat de dokter tegen je zegt!')
    • Vaccins zijn niet effectief om de ziekte te voorkomen waartegen ze zouden beschermen. Voor de COVID-19-, griep- en malariavaccins verwijderen we echter geen beweringen dat die vaccins niet effectief zijn om te voorkomen dat iemand die virussen oploopt. (Bijvoorbeeld: Verwijderen – 'Het polio-vaccin doet eigenlijk niets om te voorkomen dat je de ziekte krijgt'; Verwijderen – 'Vaccins doen eigenlijk niets om te voorkomen dat je ziektes krijgt'; Toestaan – 'Het vaccin voorkomt niet dat je COVID-19 krijgt, daarom moet je nog steeds fysieke afstand houden en een mondkapje dragen als je in de buurt van anderen bent.')
    • Mazelen krijgen kan er niet voor zorgen dat je doodgaat (vereist aanvullende informatie en/of context) (Bijvoorbeeld: 'Maak je er niet druk over of je mazelen krijgt, het is niet dodelijk'.)
    • Vitamine C is even doeltreffend als vaccins in het voorkomen van ziekten waarvoor vaccins bestaan.
  • Desinformatie over gezondheid tijdens noodsituaties op het gebied van de volksgezondheid. We verwijderen desinformatie tijdens noodsituaties op het gebied van de volksgezondheid wanneer volksgezondheidsautoriteiten concluderen dat de informatie onjuist is en waarschijnlijk rechtstreeks bijdraagt aan het risico op dreigende lichamelijke schade, onder meer door bij te dragen aan het risico dat personen een schadelijke ziekte krijgen of verspreiden of een hiermee verband houdend vaccin weigeren. We identificeren noodsituaties op het gebied van de volksgezondheid in samenwerking met wereldwijde en lokale gezondheidsautoriteiten.
  • Schadelijke wonderbehandelingen voor gezondheidsproblemen promoten of bepleiten. Deze omvatten behandelingen waarbij de aanbevolen toepassing, in een gezondheidscontext, waarschijnlijk rechtstreeks bijdraagt aan het risico op ernstig letsel of overlijden, en de behandeling geen legitiem gezondheidsgebruik heeft (bijvoorbeeld bleekmiddel, ontsmettingsmiddel, zwarte zalf, natronloog).
III. Beïnvloeding van stemmers of volkstelling
In een poging om de integriteit van verkiezingen en volkstellingen te bevorderen, verwijderen we desinformatie die waarschijnlijk rechtstreeks bijdraagt aan een risico op hinder van de mogelijkheden van mensen om deel te nemen aan die processen. Dit omvat het volgende:
  • Desinformatie over de datums, locaties, tijden en methoden om te stemmen of om je als kiezer te registreren, of om deel te nemen aan een volkstelling.
  • Desinformatie over wie kan stemmen, wanneer je in aanmerking komt om te stemmen, of een stem wordt meegeteld of niet, en welke informatie of materialen moeten worden aangeleverd om te mogen stemmen.
  • Desinformatie over of een kandidaat wel of niet verkiesbaar is.
  • Desinformatie over wie kan deelnemen aan de volkstelling en welke informatie en welk materiaal moet worden verstrekt om te kunnen deelnemen.
  • Desinformatie over overheidsbemoeienis met de volkstelling, waaronder, indien van toepassing, dat de aan volkstelling gerelateerde gegevens van een deelnemer worden gedeeld met een andere (niet aan volkstelling gerelateerde) overheidsinstantie.
  • Valse of niet-geverifieerde beweringen dat de Amerikaanse Immigration and Customs Enforcement (ICE) zich op een stemlocatie bevindt.
  • Expliciete valse beweringen dat mensen worden besmet met COVID-19 (of een andere overdraagbare ziekte) als ze deelnemen aan het stemproces.
  • Valse beweringen over actuele omstandigheden bij een Amerikaanse stemlocatie waardoor stemmen er onmogelijk zou zijn, geverifieerd door een verkiezingsinstantie.
We hebben aanvullend beleid dat is bedoeld om oproepen tot geweld, de bevordering van illegale deelname en oproepen tot gecoördineerde inmenging in verkiezingen te dekken, dat is vertegenwoordigd in andere artikelen van onze Richtlijnen voor de community.
Voor de volgende content voegen we een informatief label toe:
Gemanipuleerde media
Media kunnen op verschillende manieren worden bewerkt. In veel gevallen zijn deze wijzigingen goedaardig, zoals content die om artistieke redenen wordt bijgesneden of ingekort of muziek die wordt toegevoegd. In andere gevallen is de manipulatie niet duidelijk en kan deze misleidend zijn.
  • Digitaal gemaakte of aangepaste content die misleidend kan zijn Voor content die niet anderszins in strijd is met de Richtlijnen voor de community, kunnen we een informatief label over de content plaatsen, of content afwijzen die is ingediend als een advertentie, wanneer de content bestaat uit een fotorealistische afbeelding of video, of realistisch klinkende audio, die digitaal is gemaakt of aangepast en die een bijzonder groot risico vormt op wezenlijke misleiding van het publiek met betrekking tot een kwestie van openbaar belang.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hateful conductspeech, for instance, our policies specify the contentspeech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on providingslowing the spread of hoaxes and viral misinformation, and directing users with helpfulto authoritative information when there is potentially misleading or confusing content. As part of that effort, outside of the United States we partner with third-party fact checking organizations in many parts of the world to review and rate the accuracy of the most viral content on our platforms (see here and here for our approach in the United States). Beginning in the United States, the Community Notes program lets people add more context to Facebook, Instagram and Threads posts that are potentially misleading or confusing (see here). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, outside of the United States we partner with third-party fact checking organizations in many parts of the world to review and rate the accuracy of the most viral content on our platforms (see here and here for our approach in the United States). Beginning in the United States, the Community Notes program lets people add more context to Facebook, Instagram and Threads posts that are potentially misleading or confusing (see here). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations in many parts of the world to review and rate the accuracy of the most viral content on our platforms (see hereto learn more about how our fact-checking program works)and here for our approach in the United States). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accountsAccounts that repeatedly share the misinformation listed below may, in addition to having their content removedenforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when FacebookMeta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so.We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Content Digitally Created or Altered that May Mislead
For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so.We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Content Digitally Created or Altered that May Mislead
For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Content Digitally Created or Altered that May Mislead
For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • Content falsely claimingFalse or unverified claimsthat the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • Content falsely claiming that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
To provide transparency that in countries experiencing a heightened risk of societal violence, we identify and remove content making harmful misinformation claims.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus.This currently includes false claims related to COVID-19 that are verified by expert health authorities, about the existence or severity of the virus, how to cure or prevent it, how the virus is transmitted or who is immune, and false claims which discourage good health practices related to COVID-19 (such as getting tested, social distancing, wearing a face mask, and getting a vaccine for COVID-19).Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • Content falsely claiming that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
Gebruikerservaringen
Bekijk enkele voorbeelden van hoe handhaving eruitziet voor mensen op Facebook, zoals: hoe je iets kunt rapporteren waarvan je denkt dat het niet thuishoort op Facebook, een bericht ontvangen dat je onze richtlijnen voor de community hebt geschonden en een waarschuwingsscherm dat over bepaalde content is geplaatst.
Opmerking: we zijn altijd bezig met verbeteringen, dus wat je hier ziet kan enigszins verouderd zijn vergeleken met wat we momenteel gebruiken.
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GEBRUIKERSERVARING
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GEBRUIKERSERVARING
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Handhaving
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