錯誤資訊

政策詳細資料

變更紀錄
政策宗旨
錯誤資訊與《社群守則》中列出的其他類型言論不同,因為我們無法明確地列出禁止內容的完整清單。例如,對於血腥暴力或仇恨言論,我們的政策就詳細規定了禁止的內容,讓即便是不同意這些政策的用戶也得以遵循;然而,我們卻無法如此明確界定錯誤資訊。世界瞬息萬變,前一分鐘是真的,下一分鐘可能就變成假的了。此外,人們對周圍世界的資訊也有不同層次的瞭解,並可能相信某些不實的內容為真實的。僅是禁止「錯誤資訊」的政策不但無法為我們服務的用戶提供有用的警示,且由於我們沒有存取資訊的完整權限,因此也無法加以執行。
反之,我們的政策詳細列出了不同類別的錯誤資訊,並試圖提供明確的指南,以說明在看到這類言論時該如何處置。對於每個類別,我們的方法都反映了我們顧及表達、安全性、尊嚴、真實性和隱私等各方面價值的努力。
我們會移除可能直接造成迫切性人身傷害風險的錯誤資訊。我們也會移除可能直接干擾政治運作程序的內容。在決定這些類別中錯誤資訊的構成要素時,我們與具備相關知識及專長的獨立專家合作,以評估內容的真實性,以及它是否有可能直接造成迫切性傷害的風險。例如,與某國家/地區中設有實體據點的人權組織合作,以確定該地內部衝突相關傳言的真實性。
對於所有其他錯誤資訊,我們致力於減少其盛行率,或創造一個可促進有實質意義對話的環境。我們瞭解人們經常以無害的方式使用錯誤資訊,例如誇大某個觀點(「這支隊伍的戰績是有史以來最差的!”)或傳達幽默或諷刺(「我的老公剛剛贏得了年度最佳老公」),而人們也可能會使用含有不正確資訊的故事來分享自身經驗。在某些情況下,人們會分享別人認為是不實內容的強烈個人觀點,或者分享他們自認是真實但別人認為不完整或具有誤導性的資訊。
我們知道這類言論有多常見,因此儘管到處充斥著可能誤導或混淆他人的內容,我們仍專注於為用戶提供實用資訊。作為上述努力的一部分,在美國以外的地區,我們會與全球多個地區的第三方查證機構合作,以審查並評估我們平台上最受關注內容的準確性(請參閱此處和此處以瞭解我們在美國的作法)。從美國開始,社群備註計畫可讓用戶為可能會造成誤導或令人困擾的 Facebook、Instagram 和 Threads 貼文新增更多背景資料(請見此處)。此外,我們也提供了各種資源來提升媒體素養和數位素養,以便用戶能自行決定要閱讀、信任及分享哪些內容。當用戶發佈的自主內容包含經數位方式建立或修改的逼真影片或逼真音訊時,我們會要求其使用我們的 AI 揭露工具揭露相關資訊;如果他們未這樣做,我們得施以處分。對於某些以數位方式建立或修改、且特別可能在具有公共重要性之事務方面對用戶造成誤導的內容,我們也可能會為其加上標籤。
最後,其他領域中經常與錯誤資訊散播情形重疊的內容和行為,我們也予以禁止。例如,我們的《社群守則》禁止假帳號、詐欺和協同造謠行為。
隨著網路和現實環境的變化及發展,我們將持續改善這些政策。若帳號屢次分享下列錯誤資訊,除了根據本政策對其內容執行處置外,我們還可能會減少其散播範圍、限制其廣告刊登功能,或從我們的平台上移除。若要進一步瞭解 Meta 移除內容時會發生什麼情形,請參閱此處。
守則
我們會移除的錯誤資訊:
我們會移除的錯誤資訊種類如下:
I.人身傷害或暴力
我們會刪除專家合作夥伴認為有可能直接造成迫切性暴力行為或人身傷害風險的錯誤資訊,或無法證實的謠言。我們將錯誤資訊定義為含有被權威性第三方判定為不實陳述的內容。我們將無法證實的謠言定義為:專家合作夥伴認定來源極難或無法追溯的陳述、缺乏可靠來源的陳述、沒有足夠具體內容可用來駁斥的陳述,或是太難以置信或過於不理性而不可信的陳述。
我們瞭解,有時看似無不妥的錯誤資訊,在特定情況下也可能會導致現實世界傷害的風險,包括可能會造成死亡、重傷或其他人身傷害風險增加的暴力威脅。我們與對這些當地動態有專業知識的非政府組織(NGO)、非營利組織、人道組織和國際組織攜手合作,並形成一個全球網路。
在社會暴力行為高風險國家╱地區,我們會主動和當地合作夥伴合作,藉此掌握哪些不實宣稱可能會直接立即導致人身傷害。然後,我們會努力辨別及移除我們平台上含有這類宣稱的內容。舉例來說,在諮詢當地專家之後,我們可能會移除以斷章取義方式不實展示暴力行為、暴力行為受害者或加害者、武器,或者軍事設備的影音素材。
II.對健康有害的錯誤資訊
我們向權威衛生機構諮詢,以便識別出可能會直接對公共衛生及安全造成迫切性傷害的健康錯誤資訊。我們會移除的有害健康錯誤資訊包括以下內容:
  • 關於疫苗的錯誤資訊。若公共衛生機關判定某項主要關於疫苗的資訊為不實,且可能會導致即刻性的拒絕接種疫苗行為,我們將會移除該錯誤資訊。這類資訊包括:
    • 疫苗導致自閉症(例如:「疫苗接種率提高就是如今這麼多小孩罹患自閉症的主因。」)
    • 疫苗是導致嬰兒猝死症的原因(例如:「你不知道疫苗導致嬰兒猝死症嗎?」)
    • 疫苗會導致接種者罹患他們想藉由施打疫苗預防的疾病,或導致接種者更有可能罹患該疾病(例如:「接種疫苗實際上會讓你更有可能感染該疾病,因為疫苗係以該疾病之病毒株製成。請小心!」)
    • 疫苗或疫苗成分會致命、有毒、有害或造成危險(例如:「如果你不介意毒素在體內流竄,當然可以接種疫苗。」)
    • 自然免疫力比藉由接種疫苗取得免疫力更加安全(例如:「比起接種疫苗,直接得病才是最安全的選擇。」)
    • 即使接種時程已遵照醫學建議,在短時間內施打多劑疫苗仍會對人體造成危害(例如:「絕對不要同時接種多劑疫苗,這會對人體造成危害;我才不管你的醫生提供哪些建議!」)
    • 疫苗無法有效預防該疫苗聲稱可防止感染的疾病。然而,針對新冠肺炎、流感和瘧疾的疫苗,我們不會移除聲稱這些疫苗無法有效預防感染相關病毒的內容。(例如:移除—「小兒麻痺疫苗無法預防你得病。」;移除—「疫苗實際上無法預防你得病。」;允許—「疫苗無法防止感染新冠肺炎,所以在與他人共處時,仍須保持社交距離並佩戴口罩。」)
    • 麻疹不會致死(需要參考額外資訊及/或背景資料)(例如:「不用擔心你是否得到麻疹,這種病不會致死。」)
    • 維他命 C 在預防能以疫苗防範的疾病方面,效力與疫苗一樣有效。
  • 在公共衛生緊急期間關於健康的錯誤資訊。在公共衛生緊急情況下,若公共衛生機關判定某項資訊為不實且可能會直接造成迫切性人身傷害的風險(包括導致個人感染或傳播有害疾病或拒絕接種相關疫苗的風險),我們將會移除該錯誤資訊。我們與全球及地方衛生機關合作,以便確認公共衛生緊急狀況,
  • 宣傳或提倡號稱能解決健康問題,實則有害身心的奇蹟療法。這類對象包括了建議施用方式(基於健康目的)可能會直接導致嚴重傷害或死亡風險的治療,且該治療並無合法的健康用途(例如:漂白劑、消毒劑、黑藥膏、氫氧化鈉)。
III.干預選民投票或人口普查
為了提倡廉正的選舉和人口普查,我們會移除有可能直接造成干預選民參與這些程序之風險的錯誤資訊,包括內容如下:
  • 關於投票、選民登記或人口普查之日期、地點、時間及方式的錯誤資訊。
  • 關於投票權人、投票資格、計票規定,以及投票時必須提供之資訊或文件的錯誤資訊。
  • 關於候選人參加競選與否的錯誤資訊。
  • 關於人口普查之參加對象,以及參加普查時必須提供之資訊或文件的錯誤資訊。
  • 關於政府介入人口普查的錯誤資訊,包括如有必要,個人的人口普查資料會和其他(與普查無關的)政府機關分享。
  • 謊稱美國移民及海關執法局(ICE)出現在投票地點的不實或未驗證宣稱內容。
  • 明確地不實宣稱民眾若參與投票程序,就會感染新冠肺炎(或其他傳染性疾病)。
  • 不實宣稱經選舉機構驗證,某個美國投票地點的現況可能導致無法進行投票。
在《社群守則》的其他章節中,我們還有專門適用於鼓吹暴力、呼籲非法參與和提倡協同干預選舉行為的其他政策。
對於下列內容,我們會附上資訊豐富的標籤:
變造影音內容
影音內容可透過各種方式進行編輯。在多數情況下,這類變更並無不妥,例如出於藝術理由裁剪或縮短內容,或增加音樂;但有時內容的編輯變造並不明顯,且可能會造成誤導。
  • 以數位方式建立或修改並可能造成誤導的內容。對於未違反《社群守則》的內容,我們可能會在其上方放置資訊豐富的標籤(或拒絕作為廣告提交的內容),前提是該內容係經數位方式建立或修改的逼真圖像或影片,或是逼真的音訊,且特別可能在具有公共重要性的事務方面實質欺騙大眾。
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hateful conductspeech, for instance, our policies specify the contentspeech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on providingslowing the spread of hoaxes and viral misinformation, and directing users with helpfulto authoritative information when there is potentially misleading or confusing content. As part of that effort, outside of the United States we partner with third-party fact checking organizations in many parts of the world to review and rate the accuracy of the most viral content on our platforms (see here and here for our approach in the United States). Beginning in the United States, the Community Notes program lets people add more context to Facebook, Instagram and Threads posts that are potentially misleading or confusing (see here). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, outside of the United States we partner with third-party fact checking organizations in many parts of the world to review and rate the accuracy of the most viral content on our platforms (see here and here for our approach in the United States). Beginning in the United States, the Community Notes program lets people add more context to Facebook, Instagram and Threads posts that are potentially misleading or confusing (see here). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations in many parts of the world to review and rate the accuracy of the most viral content on our platforms (see hereto learn more about how our fact-checking program works)and here for our approach in the United States). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accountsAccounts that repeatedly share the misinformation listed below may, in addition to having their content removedenforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when FacebookMeta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so.We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Content Digitally Created or Altered that May Mislead
For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so.We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Content Digitally Created or Altered that May Mislead
For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Content Digitally Created or Altered that May Mislead
For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • Content falsely claimingFalse or unverified claimsthat the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • Content falsely claiming that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
To provide transparency that in countries experiencing a heightened risk of societal violence, we identify and remove content making harmful misinformation claims.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus.This currently includes false claims related to COVID-19 that are verified by expert health authorities, about the existence or severity of the virus, how to cure or prevent it, how the virus is transmitted or who is immune, and false claims which discourage good health practices related to COVID-19 (such as getting tested, social distancing, wearing a face mask, and getting a vaccine for COVID-19).Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • Content falsely claiming that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
用戶體驗
查看 Facebook 用戶會碰到的部分政策執行範例,例如檢舉認為不應出現在 Facebook 的內容、被告知違反我們的《社群守則》,以及查看針對特定內容加入的警告畫面等情形。
注意:我們會持續改善政策執行方式,因此您在這裡看到的範例,可能會與我們目前執行的情況略有不同。
用戶體驗
檢舉機制
用戶體驗
檢舉後的通訊
用戶體驗
下架體驗
用戶體驗
警告畫面
政策執行
我們於全球各地實施同一套政策,規範所有 Facebook 用戶的行為。
審查團隊
我們的審查團隊由全球超過 15,000 名審查人員組成,每天致力於維護 Facebook 用戶的安全。
利害關係人議合
我們聽取外部專家、學者、非政府組織和決策者的意見,制定 Facebook《社群守則》。
取得錯誤資訊相關協助
瞭解如果您在 Facebook 發現違反《社群守則》的情形,可以採取哪些行動。
瀏覽使用說明