错误信息

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政策依据
错误信息与我们社群守则中提到的其他类型的言论不同，因为我们无法完全明确列出需要禁止哪些内容。例如，就血腥暴力或仇恨行为而言，我们的政策明确规定了会禁止的内容，即使有人不认同，亦须遵守该等政策。然而，对于错误信息，我们无法提供这样的标准。当今世界瞬息万变，上一秒是真相，可能下一秒就是谎言。同时，人们对周围世界的认识层次也各不相同，因此可能会相信某些错误信息。仅一条禁止“错误信息”的政策无法为使用我们服务的用户提供有用的提醒，并且这样的政策也无法执行，因为我们无法获得完整的信息。
鉴于此，我们的政策阐明了不同类别的错误信息，并尽力提供明确的行动指导，说明我们在看到这种言论时会如何处理。我们对每个类别的处理方案都反映出，我们在努力平衡以下价值观：自由表达、用户安全、维护尊严、真实可信和隐私保护。
我们会移除可能直接造成紧迫人身伤害风险的错误信息。我们还会移除可能直接干扰政治进程正常运行的内容。为了确定这些类别中哪些内容算是错误信息，我们与拥有知识与专业技能的独立专家合作，以评估内容的真实性以及其是否可能直接造成紧迫的人身伤害风险。例如，与在某个国家/地区设立了机构的人权组织合作，确定有关国内冲突的传言是否真实。
对于其他类型的错误信息，我们主要的解决方案是减少其传播量，或创造可促进建设性对话的环境。我们知道，人们经常会发布一些本身并无害的错误信息，例如想要强调某个观点时（“这支球队打出了这项运动史上最差的成绩！”）或表示幽默或讽刺时（“我的丈夫刚刚赢得了年度最佳丈夫奖。”）此外，人们也可能在分享经历时掺杂一些不实信息。在某些情况下，用户会分享自己坚信正确而他人认为虚假的观点，或者分享自己认为真实但他人认为不完整或具有误导性的信息。
鉴于这类言论普遍存在，我们着重于在出现可能误导他人或令人困惑的内容时向用户提供实用信息。为此，在美国境外，我们与世界各地的第三方核查机构合作，对我们平台上最热传的内容进行审核并评估其准确性（请参见此处和此处，了解我们在美国使用的方法）。社群备注计划已在美国率先推行，用户可通过该功能为 Facebook、Instagram 和 Threads 上可能误导他人或令人困惑的内容添加更多背景信息（详见此处）。我们还提供资源来提高用户的媒体和数字素养，以便他们更好地决定自己要阅读、信任和分享的内容。我们要求用户使用我们的“AI 使用情况披露工具”，在他们发布的自然内容包含以数字方式创建或编辑过的逼真视频或音频时必须披露内容使用了 AI，否则将可能受到我们的惩罚。我们还可能为以下内容添加标签：某些以数字方式创建或做出编辑，且在对公众具有重大意义的问题上有极高风险误导用户的内容。
最后，我们也禁止其他领域中经常伴有错误信息传播的内容和行为。例如，我们的社群守则禁止虚假账户、欺诈和合谋造假行为。
随着线上和线下环境的变化和发展，我们将不断完善这些政策。对于屡次分享下列错误信息的账户，我们除了会根据本政策对其内容采取强制措施外，还会减少其传播、限制他们投放广告的能力，或将其从我们的平台上移除。如要详细了解 Meta 移除内容后会发生什么，请参见此处。
准则
我们移除的错误信息：
我们将移除下列类型的错误信息：
I.人身伤害或暴力行为
我们将移除经专家合作伙伴判定，有可能直接造成紧迫的暴力行为或人身伤害的错误信息和无法证实的传言。我们将错误信息定义为：带有权威第三方机构认定为虚假言论的内容。我们将无法证实的传言定义为：专家合作伙伴极难确认或无法追踪言论来源、言论缺乏权威信息来源、没有足够的具体证据来揭穿言论、或言论太难以置信或极不合理，因而不可信。
我们知道，有时看似无害的错误信息在特定语境下可能会导致现实世界中的伤害，比如可能带来暴力威胁，从而造成死亡、重伤或其他人身伤害。我们与一个由非政府组织 (NGO)、非营利组织、人道主义组织和国际组织组成的全球网络合作，这些组织十分熟悉相关领域的当地动态情况。
在社会暴力事件风险加剧的国家/地区，我们会积极与当地合作伙伴合作，以了解哪些虚假言论有可能直接造成紧迫的人身伤害。然后，我们会努力检测包含此类言论的内容并将其从我们的平台上移除。例如，通过咨询当地专家，我们可能会移除断章取义的影音内容，这些内容会谎称在描述暴力事件、暴力事件的受害者或肇事者、武器或军事装备。
II.有害的健康卫生错误信息
我们会咨询领先的卫生组织，找出可能对公共健康和安全直接造成紧迫伤害的健康卫生错误信息。我们会移除下列有害的健康卫生错误信息：
  • 错误疫苗信息。我们主要移除被公共卫生部门认定为虚假，并且有可能在短时间内造成人们拒绝接种疫苗的错误疫苗信息。这类错误疫苗信息包括：
    • 接种疫苗会导致自闭症（例如：“之所以现在这么多孩子患有自闭症，原因就在于接种了疫苗。”）
    • 接种疫苗会导致婴儿猝死综合征（例如：“你知道接种疫苗会导致婴儿猝死综合征吗？”）
    • 接种疫苗会导致患上原本想要预防的疾病，或造成接种的人更容易感染疾病（例如：“接种疫苗实际上会让你更容易感染疾病，因为疫苗内有一株病毒。小心点！”）
    • 疫苗或其成分是致命、有毒、有害或危险的（例如：“如果你不介意把毒药打入身体内，确实可以去接种疫苗。”）
    • 自然免疫力比通过打疫苗获得免疫力更安全（例如：“最安全的方法是感染这种病而不是接种疫苗”）
    • 即使医学上推荐，但是在短时间内接种数剂疫苗是很危险的（例如：“别同时接种多剂疫苗，那太危险了。不要听医生怎么跟你说的！”）
    • 疫苗并不能有效地预防所宣称的疾病。不过，对于新冠、流感和疟疾疫苗，人们谈论这些疫苗不能有效防止接种者感染这些病毒时，我们不会移除这些言论。（例如：移除 — “小儿麻痹症疫苗实际上对你预防感染这种疾病没有任何帮助”；移除 — “接种疫苗实际上对你预防疾病感染没有任何帮助”；允许 — “新冠疫苗并不能防止感染新冠病毒，因此周围有人时，你仍然需要保持社交距离并戴好口罩。”）
    • 患上麻疹不会导致死亡（需要其他信息和/或背景）（例如：“别担心患上麻疹，又不会死人。”）
    • 在预防存在疫苗的疾病时，维生素 C 与疫苗一样有效。
  • 突发公共卫生事件期间的健康卫生错误信息。在突发公共卫生事件期间，当公共卫生部门认定某条信息是虚假的并且有可能直接造成紧迫的人身伤害时，包括导致个人感染或传播危害性疾病或拒绝接种相关疫苗时，我们会移除这些错误信息。我们与全球和地方卫生部门合作确定突发公共卫生事件。
  • 针对健康问题宣扬或主张使用有害的“神药”。这包括一些所谓的疾病治疗方法，其推荐的用药方法可能会为患者直接带来严重伤害或死亡风险，并且这些治疗方法没有合法的医疗用途（例如，漂白剂、消毒剂、黑药膏、氢氧化钠）。
III.干扰选举或人口普查
为了维护选举和人口普查的诚信，我们会移除可能直接干扰人们参与这些活动的错误信息。这包括下列错误信息：
  • 错误地描述投票或选民登记或者参与人口普查的日期、地址、时间和方式。
  • 错误地描述哪些人可以投票、投票需满足的条件、投票时需提供哪些信息或材料，以及选票是否有效。
  • 错误地描述候选人是否参与竞选。
  • 错误地描述哪些人可以参与人口普查，以及参与人口普查需提供哪些信息或材料。
  • 错误地描述政府的人口普查工作，包括声称在某些情况下，个人的人口普查信息会被透露给其他（与人口普查无关的）政府机构。
  • 声称投票点有美国移民及海关执法局 (ICE) 工作人员的虚假或未经证实的言论。
  • 直白且错误地声称参加投票会感染新冠病毒（或其他传染病）。
  • 声称美国投票点的当前状况会导致无法投票的虚假言论，这些言论经选举机构核实是错误的。
我们社群守则的其他部分包含的政策还禁止以下行动：煽动暴力、宣扬非法参与，以及煽动他人配合干扰选举。
对于以下内容，我们会添加告知标签：
经编辑的影音内容
编辑影音内容的方法有很多种。大多数情况下，所做的调整并无不利影响，例如，为了艺术效果而裁剪或缩短内容或添加音乐。但也有一些时候，对影音内容的编辑并非显而易见，并且可能具有误导性。
  • 以数字方式创建或做出编辑，且可能造成误导的内容。对于未在其他方面违反社群守则的内容，如果内容是以数字方式创建或做出编辑、看着真实的图片/视频或听着真实的音频，且在对公众具有重大意义的问题上有极高风险严重欺骗公众，则我们可能会在内容表面上添加告知标签，或拒绝将该内容作为广告提交。
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hateful conductspeech, for instance, our policies specify the contentspeech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on providingslowing the spread of hoaxes and viral misinformation, and directing users with helpfulto authoritative information when there is potentially misleading or confusing content. As part of that effort, outside of the United States we partner with third-party fact checking organizations in many parts of the world to review and rate the accuracy of the most viral content on our platforms (see here and here for our approach in the United States). Beginning in the United States, the Community Notes program lets people add more context to Facebook, Instagram and Threads posts that are potentially misleading or confusing (see here). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, outside of the United States we partner with third-party fact checking organizations in many parts of the world to review and rate the accuracy of the most viral content on our platforms (see here and here for our approach in the United States). Beginning in the United States, the Community Notes program lets people add more context to Facebook, Instagram and Threads posts that are potentially misleading or confusing (see here). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations in many parts of the world to review and rate the accuracy of the most viral content on our platforms (see hereto learn more about how our fact-checking program works)and here for our approach in the United States). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accountsAccounts that repeatedly share the misinformation listed below may, in addition to having their content removedenforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when FacebookMeta removes content can be found here.
Guidelines
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead.
  • Content Digitally Created or Altered that May Mislead. For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so.We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Content Digitally Created or Altered that May Mislead
For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so.We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Content Digitally Created or Altered that May Mislead
For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes and certain highly deceptive manipulated media. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict, and partnering with health organizations during the global COVID-19 pandemic.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Pages, Groups, Profiles, and Instagram accounts that repeatedly share the misinformation listed below may, in addition to having their content removed, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Facebook removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • False or unverified claims that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
For the following content, we include an informative label:
Content Digitally Created or Altered that May Mislead
For content that does not otherwise violate the Community Standards, we may place an informative label on the face of content – or reject content submitted as an advertisement – when the content is a photorealistic image or video, or realistic sounding audio, that was digitally created or altered and creates a particularly high risk of materially deceiving the public on a matter of public importance.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • Content falsely claimingFalse or unverified claimsthat the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
  • False claims about current conditions at a U.S. voting location that would make it impossible to vote, as verified by an election authority.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
In countries experiencing a heightened risk of societal violence, we work proactively with local partners to understand which false claims may directly contribute to a risk of imminent physical harm. We then work to identify and remove content making those claims on our platform. For example, in consultation with local experts, we may remove out-of-context media falsely claiming to depict acts of violence, victims or perpetrators of violence, weapons, or military hardware.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus. Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • Content falsely claiming that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
To provide transparency that in countries experiencing a heightened risk of societal violence, we identify and remove content making harmful misinformation claims.
Policy Rationale
Misinformation is different from other types of speech addressed in our Community Standards because there is no way to articulate a comprehensive list of what is prohibited. With graphic violence or hate speech, for instance, our policies specify the speech we prohibit, and even persons who disagree with those policies can follow them. With misinformation, however, we cannot provide such a line. The world is changing constantly, and what is true one minute may not be true the next minute. People also have different levels of information about the world around them, and may believe something is true when it is not. A policy that simply prohibits “misinformation” would not provide useful notice to the people who use our services and would be unenforceable, as we don’t have perfect access to information.
Instead, our policies articulate different categories of misinformation and try to provide clear guidance about how we treat that speech when we see it. For each category, our approach reflects our attempt to balance our values of expression, safety, dignity, authenticity, and privacy.
We remove misinformation where it is likely to directly contribute to the risk of imminent physical harm. We also remove content that is likely to directly contribute to interference with the functioning of political processes. In determining what constitutes misinformation in these categories, we partner with independent experts who possess knowledge and expertise to assess the truth of the content and whether it is likely to directly contribute to the risk of imminent harm. This includes, for instance, partnering with human rights organizations with a presence on the ground in a country to determine the truth of a rumor about civil conflict.
For all other misinformation, we focus on reducing its prevalence or creating an environment that fosters a productive dialogue. We know that people often use misinformation in harmless ways, such as to exaggerate a point (“This team has the worst record in the history of the sport!”) or in humor or satire (“My husband just won Husband of the Year.”) They also may share their experience through stories that contain inaccuracies. In some cases, people share deeply-held personal opinions that others consider false or share information that they believe to be true but others consider incomplete or misleading.
Recognizing how common such speech is, we focus on slowing the spread of hoaxes and viral misinformation, and directing users to authoritative information. As part of that effort, we partner with third-party fact checking organizations to review and rate the accuracy of the most viral content on our platforms (see here to learn more about how our fact-checking program works). We also provide resources to increase media and digital literacy so people can decide what to read, trust, and share themselves. We require people to disclose, using our AI-disclosure tool, whenever they post organic content with photorealistic video or realistic-sounding audio that was digitally created or altered, and we may apply penalties if they fail to do so. We may also add a label to certain digitally created or altered content that creates a particularly high risk of misleading people on a matter of public importance.
Finally, we prohibit content and behavior in other areas that often overlap with the spread of misinformation. For example, our Community Standards prohibit fake accounts, fraud, and coordinated inauthentic behavior.
As online and offline environments change and evolve, we will continue to evolve these policies. Accounts that repeatedly share the misinformation listed below may, in addition to having their content enforced on in accordance with this policy, receive decreased distribution, limitations on their ability to advertise, or be removed from our platforms. Additional information on what happens when Meta removes content can be found here.
Misinformation we remove:
We remove the following types of misinformation:
I. Physical Harm or Violence
We remove misinformation or unverifiable rumors that expert partners have determined are likely to directly contribute to a risk of imminent violence or physical harm to people. We define misinformation as content with a claim that is determined to be false by an authoritative third party. We define an unverifiable rumor as a claim whose source expert partners confirm is extremely hard or impossible to trace, for which authoritative sources are absent, where there is not enough specificity for the claim to be debunked, or where the claim is too incredulous or too irrational to be believed.
We know that sometimes misinformation that might appear benign could, in a specific context, contribute to a risk of offline harm, including threats of violence that could contribute to a heightened risk of death, serious injury, or other physical harm. We work with a global network of non-governmental organizations (NGOs), not-for-profit organizations, humanitarian organizations, and international organizations that have expertise in these local dynamics.
II. Harmful Health Misinformation
We consult with leading health organizations to identify health misinformation likely to directly contribute to imminent harm to public health and safety. The harmful health misinformation that we remove includes the following:
  • Misinformation about vaccines. We remove misinformation primarily about vaccines when public health authorities conclude that the information is false and likely to directly contribute to imminent vaccine refusals. They include:
    • Vaccines cause autism (Ex: “Increased vaccinations are why so many kids have autism these days.”)
    • Vaccines cause Sudden Infant Death Syndrome (Ex: “Don’t you know vaccines cause SIDS?”
    • Vaccines cause the disease against which they are meant to protect, or cause the person receiving the vaccine to be more likely to get the disease (Ex: “Taking a vaccine actually makes you more likely to get the disease since there’s a strain of the disease inside. Beware!”)
    • Vaccines or their ingredients are deadly, toxic, poisonous, harmful, or dangerous (Ex: “Sure, you can take vaccines, if you don’t mind putting poison in your body.”)
    • Natural immunity is safer than vaccine-acquired immunity (Ex: “It’s safest to just get the disease rather than the vaccine.”)
    • It is dangerous to get several vaccines in a short period of time, even if that timing is medically recommended (Ex: “Never take more than one vaccine at the same time, that is dangerous - I don’t care what your doctor tells you!”)
    • Vaccines are not effective at preventing the disease against which they purport to protect. However, for the COVID-19, flu, and malaria vaccines, we do not remove claims that those vaccines are not effective in preventing someone from contracting those viruses. (Ex’s: Remove – “The polio vaccine doesn’t do anything to stop you from getting the disease”; Remove – “Vaccines actually don’t do anything to stop you from getting diseases”; Allow – “The vaccine doesn’t stop you from getting COVID-19, that’s why you still need to socially distance and wear a mask when you’re around others.”)
    • Acquiring measles cannot cause death (requires additional information and/or context) (Ex: “Don’t worry about whether you get measles, it can’t be fatal.”)
    • Vitamin C is as effective as vaccines in preventing diseases for which vaccines exist.
  • Misinformation about health during public health emergencies. We remove misinformation during public health emergencies when public health authorities conclude that the information is false and likely to directly contribute to the risk of imminent physical harm, including by contributing to the risk of individuals getting or spreading a harmful disease or refusing an associated vaccine. We identify public health emergencies in partnership with global and local health authorities. This currently includes certain false claims related to COVID-19 in countries still experiencing a publicly announced state of emergency regarding the virus.This currently includes false claims related to COVID-19 that are verified by expert health authorities, about the existence or severity of the virus, how to cure or prevent it, how the virus is transmitted or who is immune, and false claims which discourage good health practices related to COVID-19 (such as getting tested, social distancing, wearing a face mask, and getting a vaccine for COVID-19).Click here for a complete set of rules regarding what misinformation we do not allow regarding COVID-19 and vaccines.
  • Promoting or advocating for harmful miracle cures for health issues. These include treatments where the recommended application, in a health context, is likely to directly contribute to the risk of serious injury or death, and the treatment has no legitimate health use (ex: bleach, disinfectant, black salve, caustic soda).
III. Voter or Census Interference
In an effort to promote election and census integrity, we remove misinformation that is likely to directly contribute to a risk of interference with people’s ability to participate in those processes. This includes the following:
  • Misinformation about the dates, locations, times, and methods for voting, voter registration, or census participation.
  • Misinformation about who can vote, qualifications for voting, whether a vote will be counted, and what information or materials must be provided in order to vote.
  • Misinformation about whether a candidate is running or not.
  • Misinformation about who can participate in the census and what information or materials must be provided in order to participate.
  • Misinformation about government involvement in the census, including, where applicable, that an individual's census information will be shared with another (non-census) government agency.
  • Content falsely claiming that the U.S. Immigration and Customs Enforcement (ICE) is at a voting location.
  • Explicit false claims that people will be infected by COVID-19 (or another communicable disease) if they participate in the voting process.
We have additional policies intended to cover calls for violence, the promotion of illegal participation, and calls for coordinated interference in elections, which are represented in other sections of our Community Standards.
IV. Manipulated Media
Media can be edited in a variety of ways. In many cases, these changes are benign, such as content being cropped or shortened for artistic reasons or music being added. In other cases, the manipulation is not apparent and could mislead, particularly in the case of video content. We remove this content because it can go viral quickly and experts advise that false beliefs regarding manipulated media often cannot be corrected through further discourse.
We remove videos under this policy if specific criteria are met: (1) the video has been edited or synthesized, beyond adjustments for clarity or quality, in ways that are not apparent to an average person, and would likely mislead an average person to believe a subject of the video said words that they did not say; and (2) the video is the product of artificial intelligence or machine learning, including deep learning techniques (e.g., a technical deepfake), that merges, combines, replaces, and/or superimposes content onto a video, creating a video that appears authentic.
用户体验
通过一些示例了解 Facebook 用户所体验到的政策执行是怎样的，例如举报您认为不应当出现在 Facebook 上的内容、被告知您违反了我们的社群守则，以及看到给特定内容添加的警告画面分别是怎样的体验。
注意：我们从未停下优化的脚步，因此这里所呈现的用户体验可能会较实际情况稍有滞后。
用户体验
举报
用户体验
举报后通信
用户体验
内容移除体验
用户体验
警告画面
政策执行
我们的政策在全球通行，并且对所有 Facebook 用户一视同仁。
审核团队
我们在全球拥有一支包含 15,000 多名审核人员的团队，负责全天候保障 Facebook 用户的安全。
与利益相关方沟通
参考外部专家、学者、非政府组织和政策制定者提供的专业意见制定 Facebook 社群守则。
获取有关错误信息的帮助
了解在 Facebook 看到违反我们社群守则的内容和行为时，您应该怎么做。
请访问我们的帮助中心