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Unsafe Substances

Ads must not promote the sale or use of illicit or recreational drugs, or other unsafe substances, products or supplements, as determined by Meta at its sole discretion.

Overview

Advertisers can’t run ads that promote the sale or use of illicit or recreational drugs, or other unsafe substances, products or supplements. Unsafe supplements include but are not limited to: anabolic steroids, chitosan, comfrey, dehydroepiandrosterone, ephedra and human growth hormones.

Note: This policy prohibits the sale or use of illicit or recreational drugs, or other unsafe substances, products or supplements, including prescription drugs. For more information about our policies governing the promotion of prescription drugs, see our Promotion of Prescription Drugs policy.

Guidelines

Ads can't:

  • Solicit, buy, sell, trade, donate or gift (such as freebies) illicit, recreational, or other potentially unsafe drugs, products or supplements
  • Encourage the consumption of illicit, recreational, or other potentially unsafe drugs, products or supplements
  • Promote the sale of drug-related paraphernalia, such as bongs, rolling papers and vaporized delivery devices

Ads can:

  • Refer to prohibited drugs, products, or supplements for the purposes of political advocacy, news, and awareness campaigns as long as they don’t promote the sale or consumption of those substances

For more information, visit the Business Help Center.

NOT ALLOWED


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Avoid using images of smoking-related accessories (like bongs and rolling papers)

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Avoid using images that imply the use of a recreational drug.

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Avoid using images of either recreational or medical marijuana.







Enforcement

We have the same policies around the world, for everyone on Facebook.

Review teams

Our global team of over 15,000 reviewers work every day to keep people on Facebook safe.

Stakeholder engagement

Outside experts, academics, NGOs and policymakers help inform the Facebook Community Standards.