Suicide, Self-Injury, and Eating Disorders

Policy details

CHANGE LOG
Suicide, Self-Injury, and Eating Disorders
Ads Must Comply with the Community Standard on Suicide, Self-Injury, and Eating Disorders. Ads must not encourage suicide, self-injury, or eating disorders, including fictional content such as memes or illustrations and any such content which is graphic, regardless of context. In addition, Ads must not mock victims or survivors of suicide, self-injury or eating disorders, as well as real time depictions of suicide, self-injury, or eating disorders.
Overview
This policy provides specific additional protections beyond what is prohibited in the Community Standard on Suicide, Self-Injury, and Eating Disorders.
Additional Guidelines for Ads
In addition to the requirements in our Community Standards, Ads can’t:
  • Contain videos or photos depicting a person engaging in euthanasia/assisted suicide in a medical setting
  • Contain written or verbal admissions of engagement in suicide or attempted suicide, self-injury, or eating disorders even if there is no graphic imagery
  • Contain vague, potentially suicidal statements or references (including memes or stock imagery about sad mood, depression, presenting death as an escape, or content from popular culture with emphasis on dark, depressive thoughts) in a suicide or self-injury context
  • Contain imagery depicting healed cuts or other self-injury imagery (i.e., imagery of injury is fully healed) in a suicide, self-injury, or recovery context
  • Content that depicts ribs, collar bones, thigh gaps, hips, concave stomach, or protruding spine, or scapula, visible bones in arms or legs or hollow cheeks in a recovery context
  • Contain any mocking or dismissing of the concept of suicide, self-injury or eating disorders
  • Contain narratives that that describe suicide with details that go beyond the mere naming or mentioning of the act or the aftermath
  • Contain admission of extreme weight loss behavior
  • Contain side by side imagery depicting before and after weight loss/gain not related to the use of a product or service.
Enforcement
We have the same policies around the world, for everyone on Facebook.
Review teams
Our global team of over 15,000 reviewers work every day to keep people on Facebook safe.
Stakeholder engagement
Outside experts, academics, NGOs and policymakers help inform the Facebook Community Standards.