Community Standards

Policy details

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Community Standards

Ads must not violate our Community Standards.

Overview

The Community Standards serve as a baseline for our ads policies. Content must comply with the Community Standards and Instagram Community Guidelines in order to be eligible to be run in an ad.

Guidelines

Ads can't:

Violate our Community Standards

Contain content that has been marked as disturbing or sensitive per our Community Standards

Violate our Instagram Community Guidelines, if the ads are running on Instagram

Enforcement

We have the same policies around the world, for everyone on Facebook.

Review teams

Our global team of over 15,000 reviewers work every day to keep people on Facebook safe.

Stakeholder engagement

Outside experts, academics, NGOs and policymakers help inform the Facebook Community Standards.