Content that fact-checkers prioritise

UPDATED 17 MAR 2025
Fact-checkers review and rate public posts on the Facebook app, Instagram and Threads, including ads, articles, photos, videos, reels, audio and text-only content. In the spirit of free expression, they typically don't interfere with opinions and debate, content that's clearly satirical or humorous, or business disputes. Fact-checking partners prioritise provably false claims that are timely, trending and consequential in the countries and languages that they cover.
  • Viral false information.
  • Hoaxes that have no clear basis in fact.
  • Provably false claims that are timely, trending and consequential in the countries and languages that they cover.
  • Content that doesn't include a verifiable claim.
  • Content that was true at the time of writing.
  • General opinion content, as long as it doesn't spread false information. (Note: Fact-checkers use their judgement to determine whether content is actually opinion or whether it is masking false information in the guise of opinion, and to rate it as appropriate in these circumstances.)
  • Opinion and speech from politicians.
  • Claims that are inconsequential, contain minor inaccuracies or media that is only altered for quality or clarity.
  • Digitally created or edited media containing one of Meta's AI transparency labels or watermarks on the basis of its authenticity (Note: Fact-checkers may rate a post when it contains a false claim separate from the use of digitally created or edited media).